Featured Articles

BaaS vs Embedded Finance: Understanding the Differences

The terms Banking-as-a-Service (BaaS) and embedded banking are often used interchangeably, but while these concepts are related, they have key distinctions – here are three things you need to understand. 1. The Tech Stack vs. Integration of Financial Institutions The fundamental difference between BaaS and embedded banking is: BaaS involves

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Are All Baas Providers Equal When It Comes to Regulatory & Compliance

Are All Baas Providers Equal When It Comes to Regulatory & Compliance?

Driven by digital transformation and the need to stay competitive, brands are increasingly looking to Banking-as-a-Service (BaaS) to seamlessly manage and integrate financial services into their offerings in order to further revenue and create a better customer experience. However, with different companies labelling and marketing themselves as ‘BaaS’, it is

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Vodeno goes the extra mile

How Vodeno goes the extra mile to ensure BaaS success for partners

Empowering Brands with Seamless BaaS (banking-as-a-Service) Banking-as-a-Service (BaaS) has revolutionised the customer journey. BaaS-enabled embedded banking empowers brands to offer a seamless experience, driving engagement and, ultimately, conversion. BaaS services are key to unlocking greater loyalty and repeat visits by giving customers access to quality banking products directly from the

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Embedded finance: a solution for supercharging loyalty?

Embedded finance: a solution for supercharging loyalty?

Cultivating a community of loyal customers is the key behind every successful brand, and the best brands enhance loyalty and engagement through tailored programmes designed to keep customers coming back – and spending more. According to research, as many as 84% of consumers say they’re more likely to stick with

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Understanding BaaS: Why the right banking licence makes a difference

Understanding BaaS: Why the right banking licence makes a difference

The Banking-as-a-Service (BaaS) opportunity is clear: embedded finance solutions can offer tangible benefits across multiple sectors to improve user experience (UX), drive increased revenues and create deeper relationships with customers.  In our survey of over 1,000 business leaders in the UK, Belgium and the Netherlands, more than half (51%) believe

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Baas lending 101 blog header

BaaS Lending 101

Research predicts that the embedded lending market will exceed USD 32.5 billion by 2032. But, what is embedded lending? And, how do Banking-as-a-Service (BaaS) providers offer it?  While most consumers are already familiar with Buy Now, Pay Later (BNPL) and split payment options integrated within the checkout journey of their

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